王淼英文讲座——如何用Sketchbook激发创意
http://hi.baidu.com/wsjdufe/blog/item/051388eca4a8b22d63d09ff6.html

演讲者：王淼（Robin Wang）
个人网页：www.robinwang.co.uk

王淼（Robin Wang） 是我2005年《视觉设计基础》（Visual Design Basic）课最优秀的学生，现在的她即将去伦敦艺术大学（University of the Arts London，简称UAL）学习艺术设计，她最让我感动的是一直没有放弃自己的理想和追求，一直真诚地对待自己和这个世界，今天有幸能请她在出国前为我们特别是我上一堂极具启发性的课，让我发出“最好的学生同时也是老师最好的老师”（The best student is also the best teacher of a teacher）的感慨，下面是我听讲座的部分笔记摘要和她的讲课的PPT，与大家共享：

1.在室外：用速写本随时记录
Why keep sketchbooks?
为什么平时随身携带速写本记录想法很重要？

Can capture the fundamental elements of an idea
随时随地将想法或看到的好东西记录下来，并且形象化。
A place for you to work out ideas
创意无非是旧元素新组合，平时收集素材和想法的速写本就是一个创意工厂。
An information library on many topics
建立自己的资料库，是“自己”的而不是图书馆的。
Something to refer back to
Helps you to put ideas down immediately before forgetting them!
Somewhere to record personal evaluations
Shows the development of your concepts
Helps you find “who you are”
最重要的是，帮助你寻找和发现真正的“自己”（而不是别人或自己以为的自己）
An archive of what you have done. It is totally a personal thing!

2.在室内：把想法贴在墙上
Put your idea on the wall
我常常提倡在自己的住处，找一个墙或板把自己的想法或看到的好东西用即时贴或纸片贴在墙上，可以是一个词语、也可以是一段话、也可以是图片甚至一个可以固定在墙上的物体。我最喜欢做的事情之一就是在不同领域中寻找关联性，就是一直全神贯注于全新组合的可能性（is that he is constantly preoccupied with the possibilities of new combinations），对于我来讲，认清这些关系的能力(the ability to see relationships)比学习他们本身更重要，即我在试图寻找一个合成体(synthesis)，我在尽量使工作和学习像智力拼图玩具(jig-saw puzzle)一样井然有序地组合到一起。

以下是王淼讲座PPT的内容

Records of Your Creative Development
-- Use A Sketchbook
Wang Miao
Dalian
26/11/2009

For Different Designers
Architecture
- Express design concepts quickly before they become concrete hard-line drawings
Interior Design
- Create expressive view of the different components of a space
Landscape Architect
- To convey concepts to clients and study possible solutions
Construction Management
- To describe specific details of a problems or opportunities on the job site to the architect or subcontractors.

What Is A Sketchbook?
Can be called:
Research journal/ notebook
Work book
Drawing file
Visual diary
Scrapbook
Idea book
   Etc.

The forms can be:
Books
and any books
Loose paper
Online portfolio
Or folders in your computer
Even textbooks…
Whatever form it is, it doesn’t matter.
Cause it will get thicker day by day,
and you will collect a pile soon.

Sketchbooks can be：
Visual experiences
Travel journal
Autobiographical- your work, responses, feelings
Research
Thinking map
Travel journal
Research

Da Vinci’s Sketchbook

Sketchbooks can include:
Drawing or notes
Piece of fabric
Flowers and other natural things
Photographs
Cutting from magazines
Collage
Texts like poems, lyrics

Why keep sketchbooks?
Can capture the fundamental elements of an idea
exportation of visual languages
Such as colour
Pattern
Texture
Typography
Shape
A place for you to work out ideas
Experiment more with ideas, techniques and medias!
An information library on many topics
Quite useful when you lack inspiration
Something to refer back to
Helps you to put ideas down immediately before forgetting them!
Somewhere to record personal evaluations
Shows the development of your concepts
Helps you find “who you are”
An archive of what you have done. It is totally a personal thing!

Now let’s inspire each other
Listen to the following music and tell us what image or colour can you think of.

Break

Keep a small research notebook with you at all times.
This will allow you to make notes and produce sketches whenever you see something interesting or inspirational

Use observation
Try to draw what you see. Learning to draw requires us to SEE with EYES.
Design is from life.

Be interested
Consume media. Participate in culture. Read books, go to movies, the news, fashion magazines, stupid blogs etc.
Find inspiration in museums and the visual arts.
Collect the media- posters, CD album covers, colours, vintage objects, maps, screen prints etc.

Add annotation
An annotation is a written note that provides additional information on the visuals in your sketchbooks

Research in your interest
Go into your subject deeply.

Suggestions
Be confident
Don’t abandon the initial ideas you are not satisfied
Don’t be shy to sketch in public
Be organized and considered
Avoid too much useless information
One thing in design is you’ve got to have freedom and you’ve also got to have discipline
Be proud of your sketchbook and discuss it with others.
There are no two sketchbooks the same
Keep a sketchbook for any single project
Gain more knowledge

Utilize Internet
My Bookmarks
www.flickr.com
http://www.thedailyscrapbook.com/
http://www.booooooom.com/
http://www.leica.org.cn
Wikipedia